Do I need any prior AI experience?

Not at all. This programme is designed for complete beginners as well as those with some AI exposure. We start with foundations and build up. By the end of Session 1, you'll be confident using AI tools strategically.

How long is the Masterclass?

The Masterclass is 5 live online sessions, each 2 hours long, delivered over 3 weeks. Total contact time is 10 hours. Dates for Cohort 2: Wed Aug 26, Thu Aug 27, Wed Sep 2, Thu Sep 3, and Wed Sep 9, 2026.

What time are the sessions?

All sessions run 6:00 PM – 8:00 PM Atlantic Standard Time (Barbados time, UTC-4). Check your local time before registering.

How does the live online format work?

We use Zoom for live sessions. You'll see my screen, follow along in real-time, and build your own assets during hands-on exercises. It's interactive — not a pre-recorded webinar.

What if I can't make a session live?

Every session is recorded and made available within 24 hours. You'll get lifetime access to all recordings, so you can revisit anytime. That said — live attendance gets you the most out of the programme, including Q&A and peer interaction.

What's the refund policy?

All registrations are non-refundable once payment is processed. If a cohort or session is cancelled due to a technical failure on our end, we will reschedule or issue a prorated refund. You keep lifetime access to all recordings and resources regardless.

How much is the Masterclass?

Cohort 2 is $149 USD for a single seat — one flat price, no early-bird tier. A pair bundle (2 seats) is $269 USD and a team pack (5 seats) is $599 USD.

How many seats are available per cohort?

Each Masterclass cohort is capped at 30 seats to preserve live interaction and personalised feedback.

What is The Launchpad Initiative?

10% of every registration goes directly to funding free AI and business training for young Caribbean entrepreneurs who can't afford it. When you invest in yourself, you're also opening a door for someone else.

Amplifi Academy · Live online Masterclass

Build your AI-powered work system in 3 weeks.

A live 5-session Masterclass that helps professionals, founders, marketers, and teams turn AI from random prompts into a practical workflow for planning, writing, research, content, marketing, and execution.

Leave with your own AI Opportunity Map, reusable prompt frameworks, workflow templates, a 30-day implementation plan, and the confidence to use AI with judgment.

Join the Masterclass — $149 View the Curriculum

Cohort 2 begins August 26, 2026 · 6:00–8:00 PM AST · 5 live sessions over 3 weeks

Why this matters now

AI is not the advantage. Knowing how to use it well is.

Most people are using AI casually — asking random questions, copying prompts, and hoping the output is useful. That creates speed, but not always quality. The real advantage comes when you know where AI fits, how to guide it, when to question it, and how to turn it into a repeatable way of working.

Random prompts create random results.

Without structure, AI gives generic answers that still need heavy fixing.

More tools do not mean more capacity.

Chasing every new platform creates confusion instead of progress.

AI without judgment can damage trust.

You still need context, fact-checking, privacy awareness, and human decision-making.

The Amplifi AI approach

Not an AI tips class. A guided implementation experience.

Across five live sessions, you'll build a practical AI-powered work system around your real responsibilities, goals, and workflows. You'll learn how to use AI to think clearer, create faster, communicate better, and execute with more capacity — without replacing your judgment.

AI is the engine. You are the driver.

What you'll walk away with

Not just knowledge. Actual working assets.

By the end of the Masterclass, you will have built practical tools and workflows you can continue using after the sessions end.

Your AI Opportunity Map

A clear view of where AI can save time, reduce friction, improve output, and support better execution in your work or business.

Your Market Opportunity Map

A researched view of your TAM, SAM, SOM, customer segments, competitive landscape, and the real gap you can occupy.

Your Prompting Framework

A reusable structure for getting stronger AI outputs across writing, research, planning, content, strategy, and problem-solving.

Your AI Research Workflow

A smarter way to research customers, competitors, markets, trends, ideas, and decisions with more structure.

Your Content & Execution System

A practical workflow for turning ideas into captions, emails, scripts, offers, outlines, presentations, and action plans.

Your Responsible AI Checklist

Guidance on what not to share, how to fact-check, how to protect your information, and how to maintain credibility.

Your 30-Day AI Action Plan

A week-by-week plan for applying AI to your real work after the Masterclass ends.

Who it's for

Built for people who need practical AI capacity — not more theory.

Six kinds of people show up to this Masterclass. All of them leave with the same thing: a system they actually use on Monday morning.

Founders & Owners

You need more capacity without adding more complexity — AI that gives you back hours, not new headaches.

Marketers & Creators

You need faster content, campaigns, and execution workflows that still sound like you.

Professionals & Managers

You want to write, plan, research, and communicate better across every meeting and every doc.

Consultants & Advisors

You want stronger proposals, sharper thinking, and faster client delivery without cutting corners.

Teams & Departments

You need a shared foundation for using AI responsibly and productively — one language, one workflow.

Career Switchers

You want to become the person in the room who actually knows how to work with AI — with proof, not opinions.

This is not for people looking for passive theory, overnight automation promises, or a list of tools with no implementation.

The transformation

You will stop experimenting with AI and learn to run with it.

Same person. Same work. A completely different operating system.

Today

Before the Masterclass

You use AI occasionally but inconsistently.
You ask random questions and hope the answer works.
You copy prompts without understanding the structure.
You get generic outputs that still need heavy editing.
You are unsure which tools actually matter.
You know AI is important, but you have no workflow.

3 weeks

After 5 sessions

Your new default

You know exactly where AI fits into your work.
You prompt with context, structure, and judgment.
You have reusable workflows for planning, writing, research, and content.
You create and execute faster without losing quality.
You use AI safely and responsibly by default.
You leave with a 30-day plan you can actually follow.

Stop learning about AI. Start building with it.

Course Curriculum. Five modules, taught live.

Week 1 · Session 1

AI Foundations & Prompt Engineering

Build: a real understanding of AI and the skill to direct it.

What you'll cover

What AI actually is — from zero
Types of AI and how they differ
The models — LLMs and generative AI
Why AI gets things wrong (and what to do about it)
Prompt engineering with the CRISP framework
Which model to use for which job
The 5 safety rules every operator needs

Research & Business Foundation

Build: a researched, validated case study with clear market sizing.

What you'll cover

Market & competitor research with Perplexity
TAM, SAM, SOM — total, serviceable, and obtainable market
Market opportunity mapping — where the real gap lives
Customer segmentation & ideal customer profile (ICP)
Macro & micro economic factors
Finding your position and turning research into a foundation

Stop learning about AI. Start building with it.

Course Curriculum. Five modules, taught live.

You'll build a real business with AI, live, end to end — research, brand, content, video, website, ads. The business is the training ground. The system you build it with is what you take back to your own work. Do it once with us, and you can do it again for anything.

Week 1 · Session 1

AI Foundations & Prompt Engineering

Build: a real understanding of AI and the skill to direct it.

What you'll cover

What AI actually is — from zero
Types of AI and how they differ
The models — LLMs and generative AI
Why AI gets things wrong (and what to do about it)
Prompt engineering with the CRISP framework
Which model to use for which job
The 5 safety rules every operator needs

Week 1 · Session 2

Research & Business Foundation

Build: a researched, validated case study with clear market sizing.

What you'll cover

Market & competitor research with Perplexity
TAM, SAM, SOM — total, serviceable, and obtainable market
Market opportunity mapping — where the real gap lives
Customer segmentation & ideal customer profile (ICP)
Macro & micro economic factors
Finding your position and turning research into a foundation

Week 2 · Session 3

Brand & Design

Build: a complete brand identity, generated and refined with AI.

What you'll cover

Brand guidelines & frameworks with Claude, ChatGPT, Pinterest
Design principles that actually matter
Headline vs subcopy vs supporting asset
Generating on-brand artwork you can ship

Week 2 · Session 4

Video, Audio & Motion

Build: professional content assets in a fraction of the time.

What you'll cover

Short video ads that convert
AI voice, music & radio ads
Animation & motion for social
One idea into a full week of content
What makes an ad actually work

Week 3 · Session 5

Website, Publishing & Meta Ads

Build: a complete launch system — from URL to first paying customer.

What you'll cover

Build & publish a website (no code)
Set up enquiries and bookings
Meta ads — audience, creative, offer, budget
Your weekly operating system

Five live sessions, 6:00–8:00 PM AST. August 26, 27, September 2, 3, 9.

Join the Masterclass

What's included

Everything you need to learn, build, and keep applying.

You're not just buying a seat. You're getting a complete kit — live training, the assets you build, and the templates you'll use long after the Masterclass ends.

Live interactive sessions

Hours of practical training

Day implementation plan

∞

Session replay access

Live Q&A and guided exercises with Janelle

Complete workbook and worksheets for every session

A library of prompt templates you can adapt

Reusable workflow templates for research, writing, and content

A responsible AI checklist to protect your credibility

Certificate of completion

Why this is different

Free videos give you pieces. This gives you a system.

You can absolutely learn AI tips online. But tips are not the same as capability.

Structure

So you know what to focus on first.

Live guidance

So you can ask questions and apply it properly.

Real-work exercises

So you are not just watching, you are building.

Reusable frameworks

So you can keep using what you learn.

A 30-day plan

So the learning turns into action.

Responsible AI guidance

So you use AI without risking your credibility, data, or judgment.

This is not about collecting prompts. It is about changing how you work.

Janelle Germain

Founder & CEO, Amplifi AI

Your instructor

Led by a practitioner, not a theorist.

11+ Years32 Markets17+ BrandsAI Summit Speaker

This Masterclass is led by Janelle Germain, Founder of Amplifi AI and a strategic marketer, business builder, and AI practitioner helping professionals and businesses use AI to work smarter, create faster, and build more capacity.

Janelle brings practical experience in marketing strategy, brand development, campaign execution, business growth, AI-enabled workflows, and training. Her approach is built for people who need AI to work in the real world — not just in theory.

"This Masterclass is not about watching me. It is about equipping you to surpass what I have achieved."

Learn with Janelle

Enrollment

Join the Amplifi AI Masterclass.

USD$149per seat

A practical 5-session live Masterclass designed to help you build your AI-powered work system in three weeks.

5 live sessions
10 hours total
Workbook and templates
Certificate
30-day implementation plan
Practical workflows you can keep using

Join the Masterclass

10% of your registration funds free AI training for a young Caribbean entrepreneur through The Launchpad Initiative.

Limited cohort spaces · Cohort 2 begins August 26, 2026 · 6:00–8:00 PM AST

For teams

Want this for your team?

Amplifi AI also supports businesses and teams that want a shared AI foundation, practical workflows, and safer adoption across departments.

Common engagements

Team AI training
Marketing and content workflows
Productivity and communication systems
AI policy and responsible use guidance
Department-specific workflow development

Questions

Frequently asked. Honestly answered.

It is for professionals, founders, marketers, business owners, consultants, creators, managers, and teams who want a practical way to use AI inside real work.

Your next move

Stop experimenting with AI. Start building your system.

In three weeks, you can move from scattered prompts to a practical AI workflow you understand, trust, and know how to use.

Join the Masterclass